KOOZIE GROUP (PREVIOUSLY BIC GRAPHIC) ACQUIRES MCM BRANDS, STRENGTHENING THEIR POSITION FOR GROWTH WITH A WIDER RANGE OF PRODUCT & MARKETING SUPPORT
(December 22, 2020 – Clearwater, FL) Koozie Group (previously BIC Graphic North America), a portfolio company of H.I.G. Capital, has announced the completion of the acquisition of MCM Brands with the support of H.I.G.
MCM Brands is a comprehensive licensed gift supplier to the collegiate bookstore and military exchange markets. Their expertise includes over 25 years participating in the collegiate licensing business and are currently licensed with over 800 institutions. With the goal of providing value and consistency for their clients, MCM Brands follows a careful curation process to deliver top-quality products and supplies. Their assortment includes soft goods best-sellers like Carolina Sewn, a leader in leather and fabric licensed products and Chelsea Teddy Bear Co. plush.
“MCM Brands commitment to supplying top quality gifts and curated collections aligns with our vision to provide products that leave positive, lasting memories. In addition to access to well-known brands and products, this acquisition also provides MCM Brands the opportunity to build upon their commitment to product safety, quality assurance and social responsibility with our over 50 team members in Hong Kong and mainland China supporting their sourcing, quality and compliance efforts,” said David Klatt, Koozie Group CEO.
The acquisition will not disrupt day-to-day operations or change the current product assortments for MCM Brands, which will continue to operate separately within the collegiate bookstore and military exchange markets. Most members of the MCM Brands team will remain in their current roles including Lee Blount, General Manager, who will report directly into David Klatt, Koozie Group CEO.
“We look forward to continuing on the path to achieve our goal of setting ‘Best’ as the standard,” said Lee Blount, general manager of MCM Brands. “With additional resources and marketing support from Koozie Group our customers will see an enhanced version of MCM Brands that can offer an even larger assortment of brands and products within the categories we offer today.”
About Koozie Group:
As one of the largest suppliers in the promotional products industry, Koozie Group designs, creates and produces reliable products and offers services that support and build brand legacies. Our portfolio of 40+ brands across 10+ product categories includes powerhouse names like Koozie®, KAPSTON®, BIC®, Souvenir®, Triumph®, and Atchison®, alongside iconic retail-brand partners Champion®, JAM®, Tervis®, Titleist® and Leatherman® – just to name a few. We drive industry innovation with over 100+ new products annually, 75% of which have a sustainability stance, developed with an industry-leading commitment to product safety, social responsibility, supply chain security and environmental stewardship.
At Koozie Group, we’re proud to leave a positive, lasting impact with the solutions and experiences we deliver by doing business in a way that benefits our people, our customers, the promotional products industry and our communities. Learn more about how we keep the good going® at kooziegroup.com.
About MCM Brands:
MCM Brands is a comprehensive supplier to the college bookstore and military exchange markets. Along with Carolina Sewn and Chelsea Teddy Bear, MCM Brands supplies top quality products in all categories – from pens to plush, lanyards to leather, and totes to tech accessories with the promise to provide value and consistency. Through a careful curation process and endeavors to deliver proven winners, MCM Brands strives to provide simpler buying decisions and complete service so their customers can provide top quality gifts and supplies to end buyers. Discover more about MCM Brands at mcmbrands.com.
Carrie Lewis, marketing communications manager